Signature Marketing Plans
Our service growth plans are designed to serve as strategic starting points rather than limitations. We recognize that every business operates within a unique environment, with distinct goals, challenges, and opportunities. For this reason, each partnership is carefully structured to align with your specific business objectives, strengthen your market positioning, and support your long-term growth vision. Our approach prioritizes flexibility, collaboration, and strategic insight to ensure that the solutions we deliver evolve alongside your organization and contribute meaningfully to sustainable success.

01. FOUNDATION PLAN
Strategy & Planning
- Initial brand & social media audit
- Competitor analysis (2-3 competitors)
- Define your target audience
- Create 3-4 content themes (what you will post about)
- Monthly content calendar
- Hashtag and keyword research
Content Creation
- 8-10 posts per month, branded graphics, 1 carousel post
- Caption writing designed to encourage engagement
- Basic call-to-action optimization
- Visual alignment with your brand
- 1 short-form video edit per month (10-16 seconds, using your footage)
Publishing & Optimization
- Scheduling & posting
- Hashtag implementation
- Basic SEO optimization (Instagram bio & keywords)
Community Support
- Comment monitoring
- Replies to comments
- Basic DM flagging (not full inbox management)
Publishing & Optimization
- Monthly performance report: reach, engagement, follower growth, best-performing content
- 30-minute monthly review call
Optional Add-ons
- Paid ads setup
- Extra reels
- Professional photo/video shoot
- Branding refresh
02. GROWTH PLAN
Advanced Strategy
- Full brand positioning session
- Competitor analysis (5+ competitors)
- Detailed audience persona development
- Lead funnel mapping (how followers become clients)
- Create 4 - 8 content themes (what you will post about)
- Monthly content calendar
- Monthly strategic planning meeting
Content Creation
- 14-18 posts per month (Static graphics - 3 carousel posts - Branded templates)
- Educational & authority posts
- Promotional posts
- 3 short-form video edits (16-25 seconds, client footage)
- 1 motion graphic video
- 8-12 story posts per month (client footage)
- Caption writing optimized for conversions
- Engagement hooks and trend integration
- Visual consistency across platforms
Publishing & Optimization
- Scheduling & posting
- Cross-platform adaptation
- SEO keyword optimization
- Bio & profile optimization
- Highlight cover design
- Posting time optimization
Community Suport
- Comment and DM management
- Engagement outreach (interacting with your target audience)
- Basic reputation monitoring
- Review encouragement strategy
Led Generation & Growth
- Lead magnet support (if applicable)
- Basic landing page guidance
- Monthly audience growth strategy
Paid Advertising
- 1-2 campaigns per month
- Ad copywriting
- Audience targeting
- Performance optimization
Reporting & Analytics
- Detailed monthly report
- Growth metrics
- Strategy call (60 minutes)
03. FULL IMPACT PLAN
Full Digital Strategy
- Complete digital ecosystem audit
- Multi-channel integration plan
- Sales funnel mapping
- Alignment of paid + organic strategy
- 90-day content roadmap
Premium Content Creation
- 20-30 posts per month (Static graphics - 4 carousel posts - Branded templates)
- 6-8 short-form videos (filmed + edited)
- 2 Motion graphics videos (16s - 20s)
- Advanced graphic design posts
- Educational authority content
- High-converting promotional campaigns
- Professional monthly on-site content shoot (2 hours)
- Brand storytelling development
Community Management
- Full DM management
- Comment moderation
- Customer inquiry routing
- Online reputation monitoring
- Google Business profile management
- Review response management
Advanced Paid Advertising
- 2-4 campaigns per month
- A/B testing
- Retargeting campaigns
- Lookalike audience targeting
- Conversion tracking setup
- Monthly scaling & optimization
Led Generation & Sales Support
- Funnel optimization
- Landing page consultation
- Campaign-based launches
- Promotion calendar planning
Influencer & Partnership Strategy
- Influencer outreach research
- Collaboration strategy
- Giveaway campaign planning
Reporting & Executive Insights
- Advanced KPI dashboard
- ROI tracking
- Conversion analysis
- 60-minute executive strategy meeting
We design our signature marketing plans as structured foundations, but they don’t limit us. Consera Creative is a full-service creative marketing agency offering a wide range of strategic and branding solutions beyond social media management. From brand strategy, visual identity development, and campaign creation to website design, digital advertising, content production, and comprehensive marketing strategy, our services can be expanded and customized to fit your evolving business needs. As your brand grows, we seamlessly integrate additional solutions to ensure your marketing remains aligned, consistent, and performance-driven.